🎬 Generative AI goes to Hollywood

Also: YouTube is Empowering Creators with Generative AI

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Evolving AI
September 20, 2024

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Welcome, AI enthusiasts

Lionsgate Partners with Runway to revolutionize Film Production, which could change the way movies are made. This partnership promises to bring significant cost savings while boosting creativity in the production process. Meanwhile, YouTube is making life easier for Shorts creators by rolling out generative AI tools to simplify video creation while Together AI’s new LlamaCoder app is changing the game for developers - allowing them to generate entire apps from just a single prompt using Llama 3.1 405B. Let’s dive in!

In today’s insights:

  • Lionsgate bets big on AI to transform film production

  • Empowering YouTube Creators with Generative AI

  • LlamaCoder generates entire apps from prompts using Together AI

Read time: 4 minutes

🗞️ LATEST DEVELOPMENTS

Source: Runway ML

Evolving AI: Lionsgate teams up with AI startup Runway to develop a groundbreaking AI model aimed at revolutionizing film production.

Key Points:

  • Lionsgate partners with Runway to create a custom AI model for film production.

  • The technology will streamline pre-production and visual effects.

  • The collaboration could reduce production costs by millions.

  • AI will gradually take on larger roles in content creation.

Details:

Lionsgate is collaborating with AI startup Runway to design a custom AI model tailored to its film and TV production needs—marking a first in Hollywood. Initially, the AI will assist with storyboards, background creation, and internal processes. As part of the deal, Lionsgate grants Runway access to its extensive content library. While Runway’s CEO acknowledges limitations in generating full scenes, he anticipates significant improvements in control over AI-generated content within a year.

Why It Matters:

After witnessing various protests in Hollywood in 2023 related to the rise of AI and its potential threat to workers' jobs, AI has now made its splash in the industry. This collaboration is a first of its kind and will give Runway access to some of the highest-quality visual data available, further strengthening its position in the industry. For Lionsgate, is this a case of "if you can’t beat them, join them"?

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Evolving AI: YouTube is rolling out new generative AI tools, making video creation easier for millions of Shorts creators.

Key Points:

  • Dream Screen integrates advanced AI to generate video backgrounds for YouTube Shorts.

  • Creators can use text prompts to create unique video content.

  • AI-generated clips and images will be clearly labeled for transparency.

Details:

Dream Screen, powered by Google's Veo and Imagen 3 models, enables creators to generate custom backgrounds for Shorts videos. Starting with a simple text prompt, creators choose from four AI-generated images, which are then turned into high-quality 6-second video clips. In 2025, standalone 6-second video generation will be available—allowing for rich, creative content like cinematic reveals. AI-generated content will include watermarks and labels for clear identification, ensuring transparency and authenticity on the platform.

Why It Matters:

Generative AI is transforming how content is created, empowering even novice creators to make visually stunning videos. As these tools become more accessible, the boundaries between professional and amateur content creation blur—unlocking creativity for all.

Evolving AI: Together AI’s LlamaCoder app is transforming the way developers build apps, enabling entire applications to be generated from a single prompt using Llama 3.1 405B.

Key Points:

  • Together AI’s LlamaCoder app has become a viral success, enabling users to generate complete applications with Llama 3.1 405B from simple prompts.

  • Over 200,000 apps have been generated, ranging from quiz apps to budgeting tools, showcasing Llama’s coding capabilities.

  • Together AI emphasizes open-source flexibility, giving developers full control over their fine-tuned models and data ownership.

Details:

LlamaCoder allows users to create entire apps, from pomodoro timers to AI-powered tools, via simple prompts; powered by Llama 3.1 405B, the first open-source model performing well in coding. This approach has garnered over 2,000 GitHub stars and inspired 200,000+ app generations in just a month. Together AI also offers tools like LlamaTutor and TurboSeek, which highlight the platform's broad use cases, powered by innovations like FlashAttention-3 and accurate quantization techniques - ensuring unmatched efficiency and performance.

Why It Matters:

Together AI’s commitment to open-source models empowers developers to innovate without restrictions. By combining performance with flexibility, Llama models are paving the way for wider adoption of open-source AI, ensuring both developers and enterprises can create, own, and adapt their AI solutions freely. This trend is likely to fuel rapid advancements in AI development and accessibility.

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